The Ricardo Salinas (Mexican Billionaire) Bitcoin investment strategy has stunned the financial world! The Mexican billionaire, known for his empire spanning media, retail, and banking, has now allocated 70% of his wealth to Bitcoin.
While some experts praise this high-risk move as visionary, others warn it could backfire. Is this the ultimate play for financial freedom or a gamble that could cost him billions? Let’s break down Ricardo Salinas’s Bitcoin investment and why he’s betting everything on crypto!

Ricardo Salinas Bitcoin Investment Hits 70% of His Portfolio
In 2020, Ricardo Salinas’ Bitcoin investment was just 10% of his liquid assets. Fast forward to 2025, and that number has skyrocketed to 70%! This shift shows his growing confidence in Bitcoin as a hedge against inflation and economic instability.
Salinas has been vocal about his belief that traditional assets like bonds and fiat currencies are a “terrible investment”, pushing him further into Bitcoin.
Why It Is So Aggressive
Salinas believes that fiat money is doomed, arguing that governments print excessive amounts of currency, devaluing people’s wealth. His Bitcoin strategy is simple: “Never sell it.”
He often compares Bitcoin to gold but insists that Bitcoin is superior because of its fixed supply of 21 million coins. With institutional adoption growing, Salinas sees Bitcoin as the ultimate store of value.
The Risks of Bitcoin Investment Strategy
While Ricardo Salinas Bitcoin investment has made headlines, it hasn’t been without challenges:
- Stock Market Woes: His flagship company, Grupo Elektra, lost 70% of its share value in 2024, wiping out $5 billion from his net worth.
- Legal Battles: The Mexican government is investigating him for alleged tax evasion, further complicating his financial landscape.
- Bitcoin Volatility: Bitcoin’s price fluctuations can result in massive losses or gains, making his 70% allocation a risky move.
Despite these concerns, Salinas Mexican Billionaire remains unshaken in his commitment to Bitcoin.
Mexican Billionaire Bitcoin Investment vs. Other Billionaires
Unlike Warren Buffett, who has dismissed Bitcoin as “rat poison,” Salinas believes in its long-term potential. Here’s how he compares to other billionaire investors:
- Elon Musk: Tesla holds Bitcoin but has reduced its exposure over time.
- Michael Saylor: The CEO of MicroStrategy has a Bitcoin-focused strategy similar to Salinas.
- Mark Cuban: Once skeptical, he now supports Bitcoin but remains diversified.
Mexican Billionaire Salinas stands out as the most aggressive Bitcoin investor among billionaires.
The Future of Bitcoin Investment
So, what’s next for Ricardo Salinas Bitcoin investment? The billionaire is doubling down, advocating for Bitcoin adoption in Mexico’s banking sector.
He envisions a future where Bitcoin replaces traditional banking and becomes a mainstream financial asset. Whether this vision comes true remains to be seen, but Salinas’s unwavering belief in Bitcoin continues to shake the financial world.

Conclusion
The Ricardo Salinas Bitcoin investment strategy is either a genius financial move or a catastrophic mistake waiting to happen. With 70% of his wealth now in Bitcoin, he is all in on crypto.
- If Bitcoin surges, Salinas could become one of the richest men in the world.
- If Bitcoin crashes, he risks losing billions.
Regardless of the outcome, one thing is clear: Ricardo Salinas is betting his fortune on Bitcoin – and the world is watching.
FAQs
1. Why is Ricardo Salinas investing so much in Bitcoin?
Salinas believes Bitcoin is the best hedge against inflation, arguing that fiat currencies are losing value due to excessive printing by governments.
2. How much of his wealth is in Bitcoin?
As of 2025, Ricardo Salinas Bitcoin investment accounts for 70% of his liquid portfolio.
3. Has Bitcoin made Salinas richer?
Yes, his Bitcoin holdings have grown significantly, but market volatility has also impacted his overall net worth.
4. What are the risks of Ricardo Salinas Bitcoin investment?
Bitcoin’s price swings, stock market losses, and legal troubles make his strategy highly risky.
5. Will Ricardo Salinas continue to invest in Bitcoin?
Yes, he has stated that he will never sell his Bitcoin and sees it as the future of finance.
Glossary of Key Terms
Glossary of Key Terms:
Bitcoin (BTC): A decentralized digital currency operating without a central authority, enabling peer-to-peer transactions.
Blockchain: A distributed ledger technology that records transactions across multiple computers securely and transparently.
Cryptocurrency: Digital or virtual currencies that use cryptographic techniques for secure financial transactions.
Wallet: A digital tool that allows users to store, send, and receive cryptocurrencies securely.
Decentralization: The distribution of authority, functions, and processes away from a central location or group, characteristic of blockchain networks.
HODL: A term in the cryptocurrency community meaning to hold onto one’s assets rather than selling them, especially during market volatility.